The Childlike Lolita Beauty Trend

Back in the day, trends that men found attractive were constantly changing. Among them, one popular beauty norm was the Lolita look. This youthful, child-like appearance was popularized after Stanley Kubrick’s 1962 film “Lolita,” with 14-year-old Sue Lyon as the titular character. While the character wasn’t meant to become a beauty symbol of the time, she eventually did.

This brought about a fashion trend aimed at creating a cute, youthful, and innocent look with modest outfits that are more about cuteness than sensuality. In fact, in Japan, Lolita fashion developed as a response to social pressures and anxieties felt by young women in the ’70s and ’80s.